Advertising XML

Specifications for Publisher & Agency Communications Exchange XML (SPACE/XML): XML specification for electronic business transactions related to:

bulletSpace reservations
bulletInsertion Orders 
bulletCreative Materials
bulletJob Tickets
bulletInvoices 

The standard was developed to get paid faster from a reduction in information errors that cause billing discrepancies. Additionally, the goal of creating the specifications for ad insertion orders to eliminate much of the confusion and misinformation that can result when insertion orders are sent by fax or mail. By establishing this set of standards, any publication or agency could receive electronic business information from any collaborative partner.

Organization: IDEAlliance. More information: SPACE/XML page on the IDEAlliance Web site (new window).

 

 

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